Created at Netflix, Creative Studio
Art Director: Dawn Chenette
Animation & Design: Ariel Alter, Sonia Kiran, Sarah Werber
Original Styleframes
Original ‘glitch’ style animation
Alternate ‘smooth’ style animation
Final styleframes with a fun & new color palette.
We eventually combined elements from both animation explorations into this style. We also used stills from the show to add movement to each guest’s face as well.
Moving forward into the animation phase, we wanted to use elements from each guest’s moment as a through-line to bring the viewer through the piece. We used elements from the show such as the stage, and the light to set the scene and ground the piece in the world of the show.
Final Piece
Towards the end of the project, we were asked to do an evolution of the ‘overprint’ face cut outs so the final piece features full body shots of each guest in the iconic chairs. Each name’s animation is energetic and keeps the piece alive, bringing the personality of each guest into the type.